סילבוס

תוכן הקורס ומטרתו

This course covers selected topics in operations management. Operations management is the management of business processes, that is, the recurring activities of a firm. Along with finance and marketing, operations is one of the three primary functions of a firm. At the risk of being simplistic, one may say that marketing generates the demand for products and services, finance provides the capital, and operations produces the product.
This course aims to (1) familiarize you with the major operational problems and issues that confront managers, and (2) provide you with language, concepts, insights and tools to deal with these issues in order to gain competitive advantage through operations.